Retiree Engagement: Untapped Potential for Your CSR and Giving Priorities The “Longevity Bonus” continues to drive a surge in giving from retirees in the U.S. Fueled by aging Boomers entering retirement and living longer, the Longevity Bonus is estimated to represent $8 trillion in potential philanthropic impact over two decades (2015-2035). With skills, savings, [...]
Tips for Incentivizing Employees Utilize incentives to receive early pledges, encourage participation, increase giving, or department competitions. Provide eligibility options when considering the use of incentives and consider how they help you meet your campaign goals. More than one incentive can be applied for anyone who: Attends a group meeting. Logs in by a [...]
How to Ask Your Employees to Give Asking for donations is the most important step of your workplace giving campaign. The number one reason most people don’t give is because they are not asked, so ensure every employee has an opportunity to give to the nonprofit that matters most to them. Make it Fun [...]
Kickstart Your Workplace Giving and Volunteerism Campaigns 10 Best Practices for Boosting Your Workplace Giving and Volunteer Campaigns on Social Media These tips are designed specifically for workplace giving campaign managers and volunteer program leads looking to engage employees, drive participation and build community around your cause. Always include the pledge site link in [...]
The Benefits of Payroll Giving Why give through your workplace? Because small gifts, given together, create big change. Workplace giving is one of the easiest ways to support the causes that matter most to you, your family, your neighbors and your community. Top 5 reasons to give through your workplace campaign: More impact, less [...]
Launch Your Workplace Giving Campaign: A Timeline Plan and launch a successful workplace giving campaign using this timeline. PRE-CAMPAIGN: 4 to 6 Weeks Before Campaign Kick Off (Plan for Greater Impact) Map out your campaign strategy and create a campaign plan. Select Campaign leadership like a Campaign Coordinator, Communications Lead, Campaign Chair, and Payroll [...]
Building Your Campaign Team Recruiting a committee of enthusiastic, resourceful, and committed employees will help you plan the best campaign possible. Find employees who are motivated, vocal, and natural leaders who can mobilize others to get involved. Your best team will have broad representation from all departments and levels. Consider reaching out to the [...]
How to Set Goals for Workplace Campaigns Setting realistic and achievable goals is important to hosting a successful workplace giving campaign. One way to evaluate your workplace campaign objectives is to set “SMART” goals: Specific, Measurable, Achievable, Relevant, and Time-Based. S is for Specific The first step in defining your fundraising goal is to [...]
How to Prepare a Workplace Giving Campaign As your organization’s campaign coordinator, you’re in a unique position to make a real difference. Your leadership, organization, and creativity are key to helping your coworkers come together in support of healthier communities. Whether this is your first time coordinating a campaign or you’re looking to build [...]
5 Steps to Running a Successful Campaign 1. Prepare Lay the GroundworkAs the campaign coordinator, you play a key role in setting your workplace up for impact. Begin by engaging leadership. When executives endorse the campaign, it signals that giving is a shared value. Assemble a small team to help plan, set realistic goals, [...]
